UX UI Designers: Nathalie D. Rodriguez and Malena Pereyra
Project Manager: Lourdes Romero
Developer: Lien Sanchez
Chief Executive Officer: Brian Dordevic
Client: VendiSmart
About the Project
I designed a landing page for VendiSmart aimed at businesses on HubSpot, with the main goal of attracting clients interested in using their smart vending machines. The page needed to clearly explain how the service works, what types of businesses qualify, answer common questions and motivate visitors to submit the inquiry form.
Visit the Website
Feel free to check out vendismart.com/forbusiness.
Interface & User Flow Design
- Structured layout guiding the user: value proposition first (“Zero cost …”), then step-by-step explanation, use cases, FAQs and finally a simple form to convert visitors into leads.
- Use of descriptive visuals and strategically placed CTAs (“Get Started”, “Claim Yours”) to drive conversions.
- Implemented SEO strategies to improve organic visibility, including keyword selection, headings and metadata optimization.
- Designed fully responsive layouts that adapt seamlessly to desktop and mobile screens.
Mobile Size
Programs Used
SEO Strategy
Keyword research for terms like “smart vending machines”, “free vending machine”, “machine leasing free” and “automated sales for businesses”.
Optimized titles, meta descriptions and subheadings (h2/h3) to target relevant searches.
Clear, structured content with headings and FAQs to capture informational searches and answer key user questions.
Results & Achievements
Overall, the landing page successfully combined clear UX/UI design, HubSpot integration and SEO strategies to attract qualified leads, improve conversions and deliver measurable results, leaving the client highly satisfied.
Visit the Website
Feel free to check out vendismart.com/forbusiness.